In 2015, the
Folkingestraat has been awarded the name of “the most fun shopping street of the
Netherlands”.[1]
It is filled with small, alternative shops and it has existed since the 11th
century. It also has a rich Jewish cultural history, with a Synagogue placed at
one of the ends of the street.
Being ‘the most
fun’, you would say that the Folkingestraat needs to have something unique in
comparison to other shopping streets within and outside of Groningen. It is
true that, if you compare it to the Herestraat (a bigger shopping street in
Groningen), the atmosphere is different. There are no big stores such as the
H&M, but small, unique shops. The award was given to the street after
people could vote for their favourite street.
What is
interesting is that, although the Folkingestraat is ‘most fun’, it is
definitely not the most popular. In the Herestraat it is most of the times way
busier. The fact that people have voted on this specific street might have to
do with the performance (see blogpost: Groninger Museum) of the street. It
presents itself as being one of a kind, thus people take over this opinion. Or,
people go there to manifest themselves as ‘alternative’, thus the street gets
an ‘alternative’ image. It stays the case that the ‘most fun’ shopping street
has to fulfil the requirement of having something special (and not being
mainstream). If you vote for the awards, the Herestraat and the Kalverstraat
(Amsterdam) are definitely not in the race. Although I do not know if the Folkingestraat is 'most fun', I agree that it is fun and that you should definitely visit it!
- Tessa
[1] "Groningse Folkingestraat is 'leukste straat van Nederland'," NU, accessed February 6, 2016, http://www.nu.nl/groningen/4000925/groningse-folkingestraat-leukste-winkelstraat-van-nederland.html
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